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Bitcoin Pizza Day: The $1 Billion Pizza

In 2010, two pizzas cost just 10,000 Bitcoin—about $41 at the time. As Bitcoin's value exploded over the following years, that purchase became known as the most expensive pizza order in history.

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Two freshly baked pizzas on a table beside a laptop displaying the Bitcoin logo, with glowing gold Bitcoin coins scattered around and a digital price chart rising dramatically in the background, symbolizing the famous 10,000 Bitcoin pizza purchase.

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July 2026

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July 2026

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On May 22, 2010, programmer Laszlo Hanyecz paid 10,000 Bitcoin for two Papa John's pizzas. At the time, the Bitcoin was worth about $41. As Bitcoin's value increased over the years, the transaction became worth hundreds of millions—and eventually over $1 billion during Bitcoin's all-time price peak—earning its place in history as the world's most expensive pizzas.

Did You Know?

  • The pizza purchase happened on May 22, 2010.
  • Laszlo Hanyecz paid exactly 10,000 Bitcoin.
  • The pizzas came from Papa John's.
  • May 22 is celebrated annually as Bitcoin Pizza Day.
  • The transaction is considered Bitcoin's first widely recognized real-world commercial purchase.

Full Story

Bitcoin Pizza Day: The $1 Billion Pizza

On **May 22, 2010**, programmer **Laszlo Hanyecz** made history.

He offered **10,000 Bitcoin** to anyone willing to buy and deliver him two pizzas.

Someone accepted the offer.

The pizzas were ordered from **Papa John's**, and the Bitcoin transaction became the first widely recognized real-world purchase using the cryptocurrency.

How Much Were They Worth?

At the time, the 10,000 Bitcoin were worth roughly **$41**.

It seemed like a perfectly reasonable exchange.

Bitcoin was still an experimental digital currency with very little market value.

Then Bitcoin Changed Everything

Over the following decade, Bitcoin's price rose dramatically.

As its value reached record highs, those same 10,000 Bitcoin became worth hundreds of millions of dollars.

During Bitcoin's all-time peak, they briefly exceeded **$1 billion** in value.

This earned the purchase the nickname:

**"The World's Most Expensive Pizza."**

Was It Really a Mistake?

Not according to Laszlo.

He has repeatedly said he doesn't regret the purchase.

Without real transactions like his, Bitcoin may never have proven it could function as a practical currency.

His pizzas helped demonstrate that digital money could actually buy real goods.

Bitcoin Pizza Day

Today, **May 22** is celebrated worldwide as **Bitcoin Pizza Day**.

Cryptocurrency enthusiasts commemorate the historic purchase each year as a milestone in Bitcoin's journey from a niche experiment to one of the world's most valuable digital assets.

A Meal That Changed Financial History

Two pizzas.

One simple transaction.

And a story that became one of the most famous moments in the history of technology and finance.

FAQ

Who bought the $1 billion pizza?

Programmer Laszlo Hanyecz purchased two pizzas using 10,000 Bitcoin in 2010.

How much was 10,000 Bitcoin worth at the time?

Approximately $41.

Why is it called the $1 billion pizza?

At Bitcoin's all-time peak, the 10,000 Bitcoin used for the purchase were worth more than $1 billion.

What is Bitcoin Pizza Day?

It is an annual celebration on May 22 commemorating the first widely recognized Bitcoin purchase.

Did Laszlo regret buying the pizzas?

No. He has said he was happy to help demonstrate that Bitcoin could be used as real money.